In October, as part of an assignment I had to visit Chanel stores over London and analyse different layouts, surroundings and general feel of each store. I began on New Bond Street where it was a strictly 'NO PICTURES' environment, but me being me, I managed to take a couple sneaky snaps. The outside; Classic, simple, elegant. I also visited Chanel at Selfridges where it was completely packed with big spenders and I waited at least 20 minutes before I got any assistance (in the meantime I took pics). One thing I found in all Chanel stores was that the layouts were very clean and simple with black and white as the continuous theme. A clear difference between the boutiques and the Chanel's within a department store were the layouts. In the boutiques they were minimalistic and clearly advertised each fragrance with a simple bag accompaniment or small hand structure whereas the Chanel's within department stores had more distracting graphics and was merchandised with a lot more colour.
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![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjuTJhMAAtT7lT8gT3c48fjLcXiA9RpnMBNuncazbe6oT8Wt6qnwzooI05sK-UhX61WC3XzzzbLgl_TdVCkq1KPO3OYeNAeXplKu5NO2nqMLxve5boaz_WUsLnBKp1hpL2iMGh8VcPPF_w/s200/12243066_1134223639922995_6947166252996120772_n.jpg)
-Krystal Rose-
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