This week at my internship with Emslie I learnt how to create alerts. Alerts are almost like gift guides that show case new products and usually have a theme or story. The alerts are usually sent to press & media, so they are aware of new products which our brands are selling. My first alert was for our client ‘bambah’. I had to create a SS17 alert which included their new collection.
Since creating my first alert, I have gone on to complete a number of alerts for not only just one client but combining clients on one alert.
Krystal x
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